Head of Content (SaaS)

The Role

The Head of Content will drive growth and brand awareness through a product focused content strategy. You’ll lead the content strategy as well as bring complex, technical topics to life through SEO content, Blog & Video content that leans on the skills, knowledge and experience of your team. 

You will lead the In-house teams and external agencies with best practices, setting efficient operations and ways of working, and ensuring content and associated technology is used to maximum effect to deliver against measurable success targets. You will identify opportunities for content improvement and drive the delivery of these improvements managing key stakeholders and business critical projects.

What you’ll be doing:

• Developing an integrated content strategy that supports the overall marketing initiatives
• Managing a strategic content calendar related to product verticals, announcements, upcoming events, and PR opportunities.
• Manage, review and edit all content and design produced by the team and ensuring consistency throughout
• Oversee the execution of a full funnel content strategy to ensure business objectives are reached
• Content production and create engaging narratives and strategies

Who we are looking for:

• Content experience, ideally within B2B SaaS
• Experience of building a high level content strategy that unifies all brand and growth objectives.
• Proven experience of story telling for all stages of the marketing funnel
• Exceptional writing and editing skills and experience of writing for different personas
• Comfortable working with and motivating busy subject matter experts